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laforge family dec.2010

December 18th, 2010

Josh Bootz

Quail Hollow Ranch
We’ve gotten to know the LaForges over the past year. They are a delight and have been wonderfully supportive. Fun Fact: Both our families have doubled in size in less than three years.

pruitt family photos

November 14th, 2010

Josh Bootz

Felton Covered Bridge Park
We spent an hour as the sun was going down enjoying family, smiling and laughing. Thanks for making the drive. We’re greatful to have you as family and hope you enjoy.

not on a schedule

October 6th, 2010

Josh Bootz

“Innovation is something that comes when you’re not under the gun. So it’s important that, even if you don’t have balance in your life, you have some time for reflection … The creative parts of one’s mind are not on schedule.”—Google CEO Eric Schmidt

makes me feel better

September 23rd, 2010

Josh Bootz

“Better to be a jack of all trades than a master of one, (you will see more possibility then, you will be an empathetic leader to the experts, and you will be a more interesting person.)” —PK


July 14th, 2010

Josh Bootz

cooliris test

April 14th, 2010

Josh Bootz

design experience

January 14th, 2010

Josh Bootz

Posted to regarding their sale of advertising to certain advertisers who do not support or the overall ethos of the mag.

You’ve struck upon the difficult truth of orgs and brands. Individuals don’t always have the same association to a given brand. It’s fair to say the United Methodists do a large amount of social good, but there are GOOD readers who’ve had bad experiences with the organization. RL is probably the opposite: generally bad influence on society as a whole, but of course there also are wonderful well meaning people working within the business, and therefore likely GOOD readers who see RL as a positive brand.

Brands then become “good” or “bad” depending on experience.

Bottom line, I do agree that GOOD’s policy of neutrality towards their income sources runs counter to their ethos and isn’t going to work in the long run. Just by saying that you’re “doing good” means you’ll be making some controversial decisions at some point in time. The question then is what IS the new business model/mag ethos that best represents people who “give a damn?”

slowing down

January 12th, 2010

Josh Bootz

“Maybe the best way to slow down is to sleep a little more, and pay more attention when you’re awake.” —Esther Dyson

ECON 101

October 11th, 2009

Josh Bootz

“The stingy person ends up spending the most.” —Unknown

let’s be honest

September 22nd, 2009

Josh Bootz

Branding is an honest, consistent representation of the personality and promises behind an organized entity.